It all started out as an entry for an ideation competition at the Stockholm School of Economics, where Mai-Li Hammargren studied. Three years later, Mai-Li sports a Mutewatch on her wrist and uses it to help her manage her time as CEO of the company. “I decided to found Mutewatch together with Oscar and Gustav because I saw a great interest in the product after I presented it at the competition”, says Mai-Li, who remembers considering the worst case scenario as being that she would learn more about entrepreneurship.
Amongst other things, Mai-Li manages sales contacts, works with distributors, marketing and manages investor relations, “all to allow the rest of the team to focus on what they each do best”. “My role is to facilitate for others- we bring Mutewatch to the market as a team and I try to help everyone work in a common direction”.
Mutewatch has taken Mai-Li to all corners of the world; she recounts her trips to Dubai, Hong Kong and Las Vegas as only some of her most interesting. “I love getting to know new places”- one of Mai-Li’s dreams is to head to Costa Rica and learn how to surf. With all the travelling for work, Mai-Li still considers her apartment in Stockholm as her favorite place to be- “it’s always good to be home for a couple days”.
The moments when the whole Mutewatch team is together are the favorite times of the working day for Oscar. “I think to myself- ‘Wow, this is for real. We have employees who work for the company we founded.’”, says Oscar Ritzén Praglowski, CTO and co-founder of Mutewatch. He teamed up with Mai-Li after being introduced to her by the teacher of an entrepreneurship class he was taking. “It was exciting to try something new and I looked forward to building an actual product, working on it from start to finish”.
With a background in product development studies at the KTH Royal Institute of Technology, Oscar joined the team to initiate the work of designing and producing the actual watch. For a long period, his focus was to get the final version of the product out on the market. Now that Mutewatches are being produced and shipped worldwide on a rolling basis, his focus has moved to optimizing a number of different processes within the company, may it be improving logistics or developing the web shop. On a daily basis, he also helps out with support for both customers and retailers.
Oscar’s passion for building and creating has always been with him; no matter if it regarded computer programming and playing with Lego as a kid, or cooking and photography as it is today. “If I had more time, I’d also be out travelling more”, adds Oscar, who apart from hoping to go back to the Mutewatch factory in Taipei, dreams about seeing the nature of the Caribbean or going to Costa Rica.